Tool prices
What the tools actually cost
Plan by plan pricing for the tools marketers use to research competitors, read from each vendor on the date shown. Where a vendor hides its price, we say what is known and where it comes from.
Pricing · 4 min read
Ahrefs pricing in 2026: plans, credits and seat costs
Ahrefs pricing runs $129 to $449 a month billed monthly, with Enterprise at $1,499 on an annual commitment. Plans, credits, seat charges and what to buy.
Verified 4 Oct 2026Read
Pricing · 4 min read
AlphaSense pricing: what it costs and how to negotiate
AlphaSense pricing is quote-only and sold as annual subscriptions. What AlphaSense says, what Vendr reports buyers pay, and cheaper ways to research a market.
Verified 4 Oct 2026Read
Pricing · 5 min read
Brand24 pricing: every plan, limit and hidden cost
Brand24 pricing runs from $199 to $599 a month billed annually, or $249 to $699 monthly. What each plan limits, the extras, and cheaper ways to listen.
Verified 4 Oct 2026Read
Pricing · 4 min read
Brandwatch pricing: what buyers pay and cheaper tools
Brandwatch pricing is quote-only. What its pricing page says, what Vendr reports buyers pay, how to negotiate, and listening tools that publish prices.
Verified 4 Oct 2026Read
Pricing · 5 min read
BuzzSumo pricing: plans, limits and cheaper options
BuzzSumo pricing runs from $159 to $999 a month. What each plan limits (users, alerts, history), the no-refund rule, and cheaper ways to research content.
Verified 4 Oct 2026Read
Pricing · 4 min read
Crayon pricing: what buyers report paying in 2026
Crayon pricing is quote-only. What Crayon says, what Vendr reports buyers pay (a $30,000 a year median), how to negotiate, and tools with published prices.
Verified 4 Oct 2026Read
Pricing · 4 min read
Hootsuite pricing in 2026: per-seat plans explained
Hootsuite pricing starts at $99 per user a month on annual billing and reaches $399 before Enterprise. Plans, seats, listening, the trial and cheaper tools.
Verified 4 Oct 2026Read
Pricing · 4 min read
Klue pricing: what it costs and how to negotiate
Klue pricing is not published, and Vendr's data puts the median at $30,000 a year. How Klue is priced, the hidden costs, how to negotiate and priced alternatives.
Verified 4 Oct 2026Read
Pricing · 4 min read
Kompyte pricing: plans, limits and how to get a quote
Kompyte pricing is not published. Its three plans list limits but no figures. What each tier includes, the Semrush discount, and alternatives with real prices.
Verified 4 Oct 2026Read
Pricing · 5 min read
Mangools pricing: plans, limits and KWFinder costs
Mangools pricing runs from €37.70 to €97.70 a month billed annually. Each plan's KWFinder limits, the currency quirk, the free lookups and cheaper SEO options.
Verified 4 Oct 2026Read
Pricing · 4 min read
Meltwater pricing: contracts, quotes and cheaper tools
Meltwater pricing is quote-only, with a 12 month minimum contract. What Meltwater says, what Vendr reports buyers pay, and cheaper monitoring tools.
Verified 4 Oct 2026Read
Pricing · 5 min read
Mention pricing: what it costs now and what to ask
Mention pricing is no longer published. Since Agorapulse bought it, one Company plan is sold by demo. What we know, how to estimate it, and priced alternatives.
Verified 4 Oct 2026Read
Pricing · 4 min read
Moz Pro pricing in 2026: plans, seats and add-ons
Moz Pro pricing runs $49 to $299 a month billed monthly, or $79 to $239 a month paid yearly. Every plan, the $49 seat charge, add-ons and the free options.
Verified 4 Oct 2026Read
Pricing · 5 min read
Price2Spy pricing: plans, quotes and when it fits
Price2Spy pricing is not published. Plans are quoted on the number of product URLs you track. What each tier includes, how to estimate a quote, and alternatives.
Verified 4 Oct 2026Read
Pricing · 4 min read
SE Ranking pricing: Core vs Growth and the add-ons
SE Ranking pricing is $129 or $279 a month billed monthly, $103.20 or $223.20 on annual billing. Keyword tiers, seats, add-ons and how it compares.
Verified 4 Oct 2026Read
Pricing · 5 min read
Semrush pricing in 2026: every plan and the real cost
Semrush pricing runs $139 to $549 a month billed monthly, or $117.33 to $455.67 on annual billing. Every plan, the seat add-on and what small teams need.
Verified 4 Oct 2026Read
Pricing · 5 min read
Serpstat pricing: plans, limits and real annual cost
Serpstat pricing runs from $50 to $410 a month on monthly billing, with up to 27% off annually. What each plan limits, the trial catch, and cheaper SEO tools.
Verified 4 Oct 2026Read
Pricing · 4 min read
Similarweb pricing: $125 to $649 a month, or a quote
Similarweb pricing in 2026: three self-serve plans from $125 to $542 a month billed annually ($199 to $649 monthly), business plans by quote. What each includes.
Verified 4 Oct 2026Read
Pricing · 5 min read
SparkToro pricing: free plan, paid tiers and limits
SparkToro pricing starts free with 3 previews a month, then $450 a year for Personal or $150 a month for Business. What a report buys you, and cheaper options.
Verified 4 Oct 2026Read
Pricing · 4 min read
Sprout Social pricing: what a team of three really pays
Sprout Social pricing runs $79 to $399 per seat a month on annual billing, or $99 to $499 monthly. Plans, add-ons and what a team of three pays a year.
Verified 4 Oct 2026Read
Pricing · 4 min read
SpyFu pricing: the $59 first month and what follows
SpyFu pricing runs $39 to $249 a month billed monthly, or $29 to $187 a month on annual billing. Plans, the first-month offer, users and the refund policy.
Verified 4 Oct 2026Read
Pricing · 4 min read
Talkwalker pricing: quote only, and what to expect
Talkwalker pricing is not published. Three quote-only plans, now owned by Hootsuite. What each tier adds, a reported price range and published alternatives.
Verified 4 Oct 2026Read
Pricing · 4 min read
Ubersuggest pricing: monthly, yearly and lifetime plans
Ubersuggest pricing is $29 to $99 a month, $192 to $657 a year, or $290 to $990 once for lifetime. Limits, the $5 add-ons and whether lifetime pays off.
Verified 4 Oct 2026Read
Pricing · 5 min read
Visualping pricing: free plan, paid tiers and limits
Visualping pricing starts free for 5 pages, then $10 to $250 a month billed annually. How checks work, which plan fits, and cheaper page monitors to compare.
Verified 4 Oct 2026Read
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